Re:wear / Visual Identity Design
Re:wear is a thrift shop where pre-loved fashion of known brands find new life. Here you can be inspired by the fashion of vintage and designers clothing. The store takes care that everyone can find an individual style for themselves and express their personality and authenticity!
The project objectives: To create a visual identity that conveys the values and voice of the brand, such as the individuality of each person in manifesting himself through clothing, expression of style with authenticity and not being afraid to be yourself! Also, one of the tasks was to create a unique custom typography that will convey the motives of retro aesthetics and freedom. It’s the leading motive in this visual identity design.
